Web Design & SEO

Toucan Ecommerce

A New Website & SEO Strategy to Reflect Their Growth

Building a new website and SEO strategy for an Amazon ads agency experiencing significant growth.

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Toucan Ecommerce case study

The Problem

Toucan Ecommerce had outgrown their website. As an Amazon agency helping brands sell their products, they were already well-established, but with the launch of their creative studio offering photography, graphic design, and videography, their old site no longer represented their full range of services.

  • Layout and structure issues: The site felt disjointed and didn't clearly present their services.
  • Branding mismatch: Their old website didn't align with their new brand guidelines and colour scheme.
  • Missed SEO opportunities: They weren't ranking well for UK businesses looking for Amazon agency support.

They needed a website that not only looked great but also worked hard to bring in new business.

Toucan Ecommerce desktop and mobile website design

What We Did

Redesigned the entire website with a clean, structured layout that showcased both their Amazon agency services and their new creative studio offerings.

Ensured brand consistency by applying their new brand guidelines and colourway for a modern, professional look.

Implemented on-page and technical SEO, optimised page titles, structured content correctly, and fixed backend issues to improve search rankings.

Toucan Ecommerce website showcase

The Results

  • Improved search rankings: Toucan Ecommerce now ranks for UK businesses looking for Amazon agency support.
  • A website that truly reflects their growth: Helping them win more clients for both Amazon strategy and creative services.
  • A more professional, high-converting site: Structured in a way that clearly guides potential clients to the right services.
Mike was great to work with from start to finish! I would highly recommend Mike for any web design/SEO requirements you have. Very professional and dynamic in the way he works.

James Northcott

Director, Toucan Ecommerce

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